‘Healthy’ is leading to ‘unhealthy’ obesity. People are overeating healthy foods keeping them less full but increasing their waistline. We have an extreme gap in differentiating healthy and unhealthy foods that alter our eating habits. People associate ‘nourishing’ with keeping full. Research shows that the term ‘healthy’ to describe food has a negative impact on people and a more positive term like ‘nourishing’ should be used thus making it appear to people that the food is more filling.
